Project: ASH Hotel

Location: Red Sea, Egypt

​

On the coastal edge of the Red Sea is a bespoke holiday destination. This beautiful stretch of coast consists of a variety of well-known resorts and hotels.

The ASH Hotel development is an up and running concept that will soon be developed.

​

The design for the ASH Hotel had specific design  requirements from the client. This had to be a destination with a holiday resort atmosphere, that accommodate businesses and tourists.

​

The design evolved into a peaceful resort with a hotel and piazza area, 36 self-catering ground units, 36 self-catering first floor units, 18 self-catering loft units, conference centre spaces and all surrounded by a central  private beach.

The landscape is a tropical oasis with large palms, sandy beaches, and floating walkways.